At Nudge Systems, we’re on a mission. Our goal is to save and conserve as much water as possible, while giving people tools and information to make their own decisions on how to help our planet.

We spent years developing and testing technology that works, and integrating it with an interface that helps users make long-lasting changes.

We believe we can all play a part – big or small – when it comes to water conservation. With Pleco, reducing your water footage and your water bill is easy. Join us and become a part of the solution!


Only 2.5% of water on earth is fresh water (with more than half of it being inaccessible, i.e. in glaciers and snowfields). Today, about a quarter of the Earth’s population is in some form of a water crisis. With our population expected to reach 10 billion by 2050, saving water and using it efficiently will only become more important.